Did Olson personally edit and/or approve this latest Report prior to publication? Did this go to the printer while you were still working at OPA?

NOTHING goes out of OPA in regards to printed material without Olson's edit or approval.  This newsletter was due to print in April and there is at least a 3 week turn around from the first proof submissions to final printing.  Then there is about a 5 day turn around from final approval/print to mailing.  This leads to the fact that this was most likely composed before our new PR/Marketing Director came on board.  I did compose a folder of what material needed to go into the newsletter but it is obvious to me that folder was ignored.  Olson has always made it a point to make sure that everything that is distributed or posted is only an advertisement.  When is the last time you received anything pertinent or news worthy in realistic terms that mirrors the issues that actually affect homeowners or residents in OPA?

All you have to do is look back at This Week In The Pines from the last week I was there till last week and compare the GM Report and Newsletter content and you have your answer on the author of this fine publication.  We had several disagreements to how a Press Release is composed and its purpose.  I have experience and professional training on composing Press Releases and not one time was it ever demonstrated to me that its purpose is to sell the reader on a service.  It's message is compiled of the 5 w's and submission is to lead a reporter to possibly further investigate so that a independent detailed article will be published.  I and other marketing professionals were told repeatedly that our press releases lacked "dazzle". 

IMHO save the "dazzle and warm fuzzies" for the accolades and when you publish anything with the word "news" in it, deliver!  There is nothing about what he is doing that is hints responsibility or leadership in regards to this subject.  The question is when are we going to stop identifying the problem and actual take action or demand accountability?  How many other employees in OPA that actually care about what the task at hand is, are going to mysteriously dissapear? 

It's not just me folks, I am just one of a growing list........